Privacy Policy

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Last updated: 1 August 2023

Vertical Growth Ltd (“we”, “us”) is the controller for personal data collected on this website.

What we collect

• Contact details you provide (name, email, phone, company/farm).
   
• Optional farm and crop details you share (acreage, crop type, yield history).
   
• Website and device data (IP, pages viewed, cookies/analytics).
   

How we use your data

• To respond to inquiries, provide our services, and assess forward-contract opportunities.
   
• To improve our site and services (analytics, troubleshooting).
   
• To send updates or marketing where permitted—you can opt out anytime.
   
• To meet legal, security, and fraud-prevention obligations.
   

Legal bases

• Contract necessity (when you ask us to provide services).
   
• Legitimate interests (running and improving our services, site security).
   
• Consent (marketing, certain cookies). You can withdraw consent at any time.
   

Sharing

• Trusted service providers (hosting, analytics, CRM, support) under contract.
   
• Agronomy and trading partners only at your request or direction.
   
• Regulators or law enforcement where required by law.
  We do not sell personal data.
   

International transfers
If data is transferred across borders, we use lawful safeguards (e.g., EU/UK Standard Contractual Clauses).

Retention
We keep data only as long as needed—for example, inquiry records up to 24 months; account/contract records for the relationship plus any legally required period.

Your rights
You may have rights to access, correct, delete, restrict or object to processing, and to data portability. You can also complain to your local data authority (e.g., the EDPB in the EU).

Cookies
We use essential and analytics cookies. Manage preferences via the cookie banner or your browser settings.

Contact
Questions or requests: contact@verticalgrowth.com